ABOUT Bharat Aawaz | BMA
Bharat Aawaz
Assam’s GI Products Go Global: Tezpur Litchi Hits Dubai
Following the successful direct export of GI-tagged Tezpur Litchi to Dubai, Assam's Department of Industries & Commerce is aggressively expanding its international footprint.
Capitalizing on this market breakthrough, the state government has outlined an ambitious roadmap to strengthen logistics and sub-delivery lines for global markets. The initiative aims to introduce other prized indigenous treasures, such as royal Muga silk and organic Eri silk, into premium international trade networks. This strategic push not only boosts rural entrepreneurship and safeguards traditional livelihoods but also firmly establishes Assam's unique cultural heritage on the global economic stage.
